Singapore-based Creative Technology launched its latest salvo in the portable video player battle by redefining the entire audio experience of the MP3 format as well as re-engineering the Zen package.

A demonstration of Creative’s X-Fi Crystalizer and X-Fi Expand technology (it restores the highs and lows of music typically lost during compression to the MP3 format) at the Screening Room in Singapore was suitably impressive as the difference in the quality of sound was immediately apparent.

With an 2.5-inch LCD screen, and a choice of 8 GB, 16 GB and 32 GB versions, you can now enjoy your favorite movies on the move. The fits-in-the-palm-of-your-hand player also comes with a host of other utilities, including onboard Wireless LAN, Yahoo and MSN Instant Messaging.