By MICHAEL OMAR

The New Zealand Yellow Pages is hard at work on a project that easily puts any other telephone directory’s marketing efforts to shame – a chrysalis-shaped treehouse restaurant perched 10 meters high in a redwood tree near Warkworth, New Zealand.

The showpiece of  the company's new communications campaign, the restaurant, designed by Pacific Environment Architects, was constructed entirely through sourcing taken entirely from the Yellow Pages itself, which reflects its task of proving that the Yellow Pages can help people do just about anything.

Upon entering the surreal restaurant by means of an elevated walkway, visitors will be treated to a fully functioning dining area, replete with bar, waiters and enough seating room for 18 people.

This wasn’t the only challenge for the architects however, as they were also required to consider appropriate lighting angles and unobstructed views of the surrounding valley.

A staggering number of experts, including structural and fire engineers, traffic and town planners and arborists were roped into the project to ensure its safety and viability - a precaution surely welcomed by those planning to pay a visit to this mini architectural wonder, which should be completed in time for Christmas this year.

Follow the progress of the construction on the official Yellow Tree House website at www.yellowtreehouse.co.nz.

All images are copyrighted and courtesy of Peter Eising and Lucy Gauntlett of Pacific Environments Architects NZ Ltd.