Luxury News from Luxury Insider

Bally Celebrates the Opening of its New Flagship at ION Singapore

Published: 11/20/2009 10:25:00 AM

Keywords: Fashion and Design | Style and Sartorial Elegance | Womens Interest

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By JOHANNA FOO

Bally invited the crème da la crème of Singapore society, industry and media to come together and celebrate its grand opening of its largest boutique in Asia earlier this month.
 
Located at ION Orchard, the boutique was transformed to include a retrospective of shoes and posters that were selected from Bally’s archives, just for this night to commemorate the grand opening. A limited edition, comprising four styles from the archive dated from the 30’s to the 40’s was also introduced and will only be made available at ION Singapore.

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Occupying a space of more 6,000 square feet, the new Bally flagship offers customers the full collection of men’s and women’s shoes and bags.

Newly-wed celebrity couple Fann Wong and Christopher Lee, who had recently wed wearing Bally designs that were designed exclusively for them, opened the evening with a ribbon cutting ceremony.

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Other guests present at the ceremony included Brian Atwood, the Creative Director of Bally; Berndt Hauptkorn, Bally’s new CEO, Rolf Kambli, CEO of Bally Asia Pacific and Soon Su Lin, CEO of ION Orchard.

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