Enduring Passion:
The Story of the Mercedes-Benz Brand
by Leslie Butterfield
Examining with great insight the evolution and rise of the Mercedes-Benz brand through the years,
this excellent hardcover tells the story of one of the truly great companies of our time.
Did you know that the company had registered not only its famous three pointed star as a logo,
but also a four pointed one? Interesting and little known facts like these dot this remarkable tome,
right beside beautiful photographs and relevant explanations.
This is not your typical coffee-table book, but in our opinion, it’s an absolute must-have for
anyone who is interested in cars, branding or business in general.
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this book at www.amazon.com