Stella McCartney Wants to Use Ocean Recycled Plastic in Her Designs


Trainers made from ocean plastic was one of Stella McCartney’s first ever attempts to introduce recycled materials in her designs, and the fashion designer is not stopping there. McCartney has revealed plans to collaborate with Parley for the Oceans on Ocean Legends, long-term project named designed to use ocean plastic instead of woven or recycled polyester in products from McCartney's eponymous label.

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The collaboration is celebrated with a special unveiling of two new products made of Parley Ocean Plastic™ materials, yarn and fabric, including a pair of Adidas Boost trainers and a limited edition Falabella bag. The adidas by Stella McCartney Parley Ultra BOOST x shoe for Fall 2017 and the limited edition ‘Ocean Legend’ Falabella Go back pack in honor of Captain Paul Watson to benefit Sea Shepherd Conservation Society are expected to be launched in July. Both items are made of upcycled marine plastic debris. The announcement was made by the British designer ahead of World Oceans Day on June 8. McCartney is no stranger to her fight towards sustainable fashion, and is also famous for her ethical approach to fashion. The designer’s latest collaboration seeks to raise awareness for ocean conservation in her fight against marine plastic pollution.

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According to UNESCO, more than a million seabirds and 100,000 marine mammals die each year due to plastic debris. Discarded plastics start to weather over time, eroding into tiny fragments called micro-plastics, which can be found with plastic pellets around most beaches in the world. Such plastic, along with other litter, may start to concentrate in gyres due to marine pollution gathered by oceanic currents. Today, our oceans bear five such gyres.

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