Eastern Sensuality: Gucci Oud


Launching this summer, Gucci Oud is a unisex fragrance that celebrates the deep and sensual scents of the East. The new fragrance will no doubt appeal to connoisseurs who have the confidence and desire to seek new experiences and search out a scent that is powerfully seductive. Dreamt up by Gucci’s Creative Director, Frida Giannini, Gucci Oud is inspired by her passion for journeying to different lands and experiencing the allure of exotic cultures. The intense richness of the fragrance is created with a natural and unique source of Oud, which has been specially selected, cultivated and purified for Gucci.

“There are some things that are not defined by gender, but by mood. Gucci Oud is one of these. I wanted to create a fragrance that would evoke the sense you get when in a mysterious, captivating and unfamiliar land – when you are seduced by a curious experience, and dream of it afterwards.” says Giannini.

Gucci Oud opens with notes of pear and raspberry that meet the vibrancy of saffron. Mid notes yield to the opulent flowers of Bulgarian Rose and Orange Flower. Enhancing the deep sensuality of the Oud at the core of the fragrance are voluptuous ambery musky notes and, notably, Patchouli – a true icon of Gucci scents. Through the blending of natural Oud oil with amber notes and saffron nuances the, Gucci Oud achieves an unmistakable depth and sensuality that sets it apart from traditional fragrances.

Eastern Sensuality Gucci Oud 1


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